Costco Hair Dryer Review

Picture this - You’re stood in the Costco hair dryer section, looking for a replacement to your old dryer that has abruptly stopped working, when suddenly it dawns on you: everything has changed.

Long gone are the days of the conventional dryer, who’s primary and only function was to blow out hot air.


Today’s hair dryers come equipped with an array of innovative features, designed to make your life easier. But with so many different options on offer, how do you choose one that is right for you?

Ionic, ceramic, tourmaline – it’s easy to get lost in the jargon. But ensuring that you choose a hair dryer that works for your hair type is essential for getting the very best out of it.

It can all get a bit confusing, right? Well, fear not, because below are five fantastic hair dryers, all available at Costco, explained in a way that will make selecting your next dryer an absolute breeze!

The 5 Best Bets

BaBylissPRO Nano Titanium Portofino 6600

BaBylissPRO Nano Titanium Dryer

The BaBylissPRO Nano Titanium Portofino 6600 Full-Size Dryer comes equipped with a 2000-watt Italian AC Motor and makes use of innovative Ionic and Nano Titanium technology.

The dryer features an ionic generator, which creates negative ions when in use. These ions remove static electricity from the hair and close cuticles, leaving your hair frizz-free and super shiny.

The built-in Nano Titanium technology distributes heat evenly when drying, and with 6 speed/heat settings, the Portofino 6600 is perfect for any occasion.

This dryer includes 3 bonus concentrators and diffusers, giving you plenty of options when it comes to styling your hair. Available in multiple colours, it also comes with a 4-year warranty.

Panasonic EH-NA65-K nanoe Hair Dryer

Panasonic EH-NA65-K nanoe Hair Dryer

Panasonic’s EH-NA65-K nanoe Hair Dryer utilizes unique Panasonic technology to ensure that hair doesn’t become dry as a result of drying – which may sound crazy, but hear me out.

Blow drying, especially every day, can cause hair to lose moisture, resulting in it becoming dull, brittle and dried out. However, Panasonic have the answer.

Their very own nanoe technology, which is built into the EH-NA65-K, takes ions from the air, combines them with water, and then infuses your hair with them whilst you dry and style.  

It is a very scientific and in-depth process, but to put it simply: it replenishes the moisture lost by your hair when drying, keeping it looking healthy and shiny.

It features 5 speed/heat settings, comes with three nanoe hair styling attachments, and has an easy to remove and clean filter.

InStyler BLU Turbo Ionic Dryer

InStyler BLU Turbo Ionic Dryer

The Instyler BLU Turbo Ionic Dryer is a stylish, almost space age-looking hair dryer with features that are equally as futuristic.

The BLU Turbo is the only hair dryer on the market which allows the user to choose the level of negative ions it produces. With two settings, turbo and low, you can select the one that is right for your hair type.

As well as this, its unique Infinity Airflow Technology does away with the conventional 2 or 3 speed settings that you would find on a regular hair dryer, and gives a full spectrum of airflow speeds to suit your drying and styling requirements.

Featuring a high-performance DC Motor and Jet Turbo Fan, the BLU Turbo Ionic Dryer’s unique design makes it more powerful than a 2000-watt dryer.

BaBylissPRO Nano Titanium Dryer

BaBylissPRO Nano Titanium Portofino Full-Size Dryer

The BaBylissPRO Nano Titanium Dryer is a great option for anybody looking for a high-quality dryer at a budget-friendly price.

This stylish looking hair dryer uses Nano Titanium technology to deliver evenly distributed heat, and features a 2000-watt motor.

With 6 speed/heat settings, and a cool shot button, the BaBylissPRO Nano Titanium Dryer is more than capable of handling a variety of styling regimes.

It has a convenient removable filter, making cleaning easy and stress-free, and comes with a handy concentrated nozzle attachment.

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RUSK Engineering W8less Professional 2000-Watt Dryer

RUSK Engineering W8less Professional 2000 Watt Dryer

Of the five dryers mentioned, the RUSK Engineering W8less Professional 2000-Watt Dryer is arguably the best value for money.

Made utilising ceramic and tourmaline, this hair dryer is super-lightweight, weighing in at less than 1 lb. However, it still packs a punch as a 2000-watt dryer and can more than keep up with a wide range of styling requirements.

The RUSK W8less uses far-infrared rays, generated by the ceramic heating elements within the dryer, to provider quicker, but gentler hair drying. This dryer is a fantastic choice for anybody with thick, difficult to dry hair.

As well as the ceramic, it also contains tourmaline components which produce negative ions, doing away with electric static and unwanted volume.


How is an ionic hair dryer different to a regular hair dryer, and how will it benefit me?

Ionic hair dryers are like conventional hair dryers – and then some. They use innovative technology to make the process of drying hair quicker and easier.

Here comes the science bit: When your hair is wet, it is covered in positively-charged water molecules. Ionic hair dryers work to break down these h2o molecules by creating millions of negatively charged ions.

As a result, the water evaporates quicker, and your hair is dried faster. And not only that, the ions actually leave hair looking less frizzy – but how?

As well as breaking down water molecules, the negatively charged ions also reduce static electricity in the hair and close cuticles, which means you should see a noticeable reduction in unwanted volume when compared to conventional hair dryers.

What about Tourmaline and Ceramic hair dryers, how do they work?

A ceramic hair dryer uses ceramic as its heating element, rather than metal. Why, you ask? Well, there are a couple of reasons.

Firstly, the ceramic heating element within the hair dryer retains heat far better than its metal counterpart, and for this reason regulates temperature far better, providing much more evenly distributed heat.

The second thing that ceramic elements do is create infrared heat when drying. This type of heat is less damaging and dries your hair more gently.

Tourmaline hair dryers emit both infrared heat and negative ions, making them far more efficient at drying hair at a lower heat.

Drying your hair at a lower heat means far less risk of damaging your hair, and the negative ions produced will keep your hair smooth and shiny as they prevent cuticles on the hair shafts from opening.

What can I do to extend the life of my new hair dryer?

All hair dryers, over time, collect dust and loose hairs inside of them. To keep your hair dryer in optimum working order, you’re going to need to clean it occasionally.

To do this, you will need to remove the grill from the vent at the back end of the hair dryer. It is in here that you will find all of the dirt that has collected over time.

Making sure that the dryer is switched off, use a small brush to clean the dust and hair out of the vent.

It’s quick and easy, but doing this regularly will ensure that your hair dryer stays in the best possible condition for as long as possible.

What can I do to protect my hair from everyday blow drying?

Blow drying, if done in the wrong way, can be damaging to your hair. Too much heat can leave hair dry and brittle and lead to split-ends, which isn’t ideal.

However, with that being said, if done correctly, blow drying can actually be healthier for your hair than leaving it to air-dry.

So, how do you dry your hair in the correct way? Investing in a good quality hair dryer is a great place to start. Having a higher wattage hair dryer will mean that you can dry your hair at a faster speed with lower heat.

After all, it’s heat that will damage your hair in the long run, and for this reason, knowing which temperature is right for your hair type is crucial. Finer hair overheats more easily, so higher temperatures are best saved for thick or curly hair.

There are also a number of heat-protection products on the market, such as sprays and serums, which will protect your hair from the damaging effects of drying and straightening. 


The hair dryers listed above are 5 solid beauty products that could also be a great gift in almost any occasion. For example, they are a great gift idea for a girlfriends birthday or even a wedding gift. If you are really close with the bride a lot of women will treat them to a makeover by fixing up there nails, hair and makeup for the wedding!

Whatever the occasion, whether it's a gift for someone else or yourself, these are 5 proven models that you can't go wrong with!